HOT STEPS

You've probably seen its billboard along EDSA-Guadalupe, and Team MGP feels grateful to MILANOS for yet another opportunity to style actor/endorser Sam Milby, this time, for its Summer 2014 ad campaign. Not everybody is given a chance to do pictorials (with production value) like this one, and once again thank you SM Shoes & Bags - we simply love it!!!

While the heat is still on (and we die in exhaustion because of the searing temperature), there's plenty of time to do lakwatsa and explore the great outdoors as we expect more sunny days ahead. Take MILANOS to this out-of-town escapade with a wide selection of essential summer shoes - from sandals to lace-ups to sneakers to driving flats and loafers. Put your best foot forward, then finish off with a little sunshine.

Turn your lakwatsa mode on with simply-cool sneakers that take you almost anywhere. 

Drive about town in comfy slip-on flats.

Dress down your leather lace-ups with a casual summer get-up.

Add spice to your wardrobe with a pair of colored penny loafers.

The "mandals" are back in a big way this summer!

Here are the BTS videos of Sam Milby for Milanos:

Check out MILANOS available at The SM Stores nationwide. Like them at Facebook: Milanos Shoes. Or follow at Twitter and Instagram: @SMMilanosShoes.




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Photography: Marc Nicdao
Ad Agency: Adfolio
Styling: Mike de Guzman & George Palmiano (MGP)
Assisted by: Sheila Marie Danipog, Joel Ven Malazo & Sim Horato
Grooming: Peps Silvestre

CHILL FACTOR

We don't have snow here in the Philippines, but @MILANOS Shoes sets up the spirit of the cold holiday season with its aspirational ad campaign that takes us all to a great winter outdoor experience - and we can all just gasp in wishful thinking.

Actor/TV personality/endorser @SAM MILBY is a having cool dude moment - quite literally - sans celebrity-style elegant accents and those refined gentleman pieces in this pictorial that we are proud to say, looks intentionally international. He dabbles up for a more masculine-hunter look with layered knits, jackets or a gilet, rough pants along with his choice of rugged shoes (by MILANOS, of course) that take him to an adventurous weekend. 

Get cue from these latest footwear styles and rev up for the ultimate, adventure-packed holiday getaway:

BOOT CAMP
A staple this F/W 2013, tough-looking mid-cut boots (in black, brown, gray or camel) are all the rave whether out on the streets or during travel.

THE HUNTER GAMES
Your adventure awaits, and your choice of footwear is up to you: do you prefer lace-ups with wedge or tractor soles, or wingtips with contrasting midsoles?

SNEAK STREAK
This season's new breed of sneakers are more casual and streamlined than showy.

COZY COOL
Modern boat shoes and loafers are great for a laid-back but stylish weekend.

Also check out this classy-cool video that we styled for this ad campaign:




Check out MILANOS Shoes available at The SM Stores nationwide. Styles may vary per store. Thanks again to LTBG - especially to Ms. Rina Lacia-Bugayong & Ricci  del Rosario - MGP loves you!




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Photography: @Mark Nicdao
Art Direction/Ad Agency: @Adfolio
Styling: @Mike de Guzman & @George Palmiano (MGP)
Assisted by: Sheila Marie Danipog, Joel Ven Malazo & Sim Horato
Grooming: @Peps Silvestre
Videography: @Paolo Pineda & @Ejay Leung